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Hindustan Unilever’s Lakmé, Pond’s, and TRESemmé Unite for Groundbreaking ‘Karwa Beauty’ Digital Campaign

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Reshaping Outdoor Advertising: The Digital Revolution Takes Center Stage

In the world of advertising, the transformation brought about by digital technologies has been nothing short of revolutionary. Traditional outdoor advertising, once dominated by...
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Advertising has come a long way from static billboards and print ads. In today's rapidly evolving digital landscape, marketers are constantly seeking innovative ways...
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Video Advertising: The Secret Weapon for Driving Sales and Increasing Brand Awareness

Video advertising is one of the most powerful forms of advertising available today. It is visually appealing, emotionally engaging, and highly effective at driving...
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What is the future of content marketing?

According to a research forecast by Technavio, the content marketing industry would have  reached a mind-boggling $412 billion by 2021. This was said a...
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The recent passing of Bibek Debroy on October 18, 2023, has left an irreplaceable void in India’s intellectual and...
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