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DIGIworld Bags Prestigious ‘Indian Power Brand 2016’ Award

DIGIworld, the fastest growing consumer electronic retail chain, was conferred with the much coveted ‘Indian Power Brand 2016’ award in New Delhi last week. With the amount of extensive, audited research that goes behind identifying the brand and the invaluable recognition and trust that is gained from various stakeholders, The Power Brand is rightly recognized as the ultimate benchmark for achievement for brands globally.


DIGIworld, the proud winner of the ‘Indian Power Brand 2016’, commemorated the occasion by announcing its biggest savings offer on the LED TV category for its consumers in the city. This cricket season, don’t just hope for a stadium like experience, as you can now bring home a 81 cm LED TV at an easy EMI of just Rs 1449/-. In addition to the easy payment scheme, the company has also taken a step towards revolutionizing the LED market by offering a whopping five year warranty on the LEDs.

Commenting on the offer, Mr. Sanjay Karwa, CEO, Techno Kart India Ltd said, “There is no denying that cricket season is the most cherished time in our nation and the sport is best enjoyed on a big screen, sitting in the comfort of one’s own home. We wanted this occasion to be the launch pad for our biggest saving offer on the LED TV segment. With our ‘Big Match – Bigger Picture – Biggest Savings‘ offer, we strive to make big screen LEDs more accessible to consumers across India. Our commitment to always provide the best to our consumers helped us bag the award for ‘Indian Power Brand 2016’ and we are confident that our latest offer will delight and further cement our bond with our consumers.”

Further commenting on being conferred with the much coveted ‘Indian Power Brand 2016’, Mr. Karwa says, “We thank Power Brand for this recognition and feel extremely honored as this stands as a testament to our sustained efforts of redefining the shopping experience in the electronic retail space. DIGIworld operates with very high ethical standards and this award has motivated us further to implement best in class practices in India.”

With convenience of location, DIGIworld store is a one stop destination for all the electronic needs of the discerning consumers across India. It houses everything under one roof right from Refrigerators to Washing Machines, LED TVs to Air Conditioners, Micro wave Oven to Air Coolers and D2H Services to recharge options. With ease of location and exceptional services, the store is an absolute delight and comes with a strong sales team, good customer service, easy finance options, extended warranty options, exciting deals clubbed with a great shopping experience.

The ‘Big Match – Bigger Picture – Biggest Savings’ offer is valid till 30th April 2016 and available on a wide variety of brands such as Samsung, Videocon, Sansui, Philips & Hyundai.

So what are you waiting for? Rush to your nearest DIGIworld outlet and indulge in the Big Match on the Bigger Picture while making the Biggest saving!

About Techno Kart India Ltd:

Videocon Group promoted company Techno Kart India Ltd. is a joint retail entity and holds the key functions of all the three retail brands. Techno Kart India operates across its three formats – DIGIworld, Next and Planet M. By merging the operations to form a common platform with the aim of bringing scale, improving profitability and encourage healthy competition. Techno Kart India Ltd. is expected to have more than 1500 Cr revenue generated from the three brands, and this makes TKIL as the third largest consumer electronics, cell phones and entertainment retail chain of the country.

DIGIworld was conceptualized in year 2009 and became a separate entity in 2011 becoming a multi brand consumer electronic and home appliances retail store chain. Leading the retail revolution, it brought the much needed paradigm shift by redefining the shopping experience to become the fastest growing multi brand consumer electronic and home appliances retail chain in India.

Offering the widest range of multi-brand consumer electronics with exciting deals in each of one of the 500+ state-of-the-art stores spread across the country, making the DIGIworld’s electronic goods accessible to the consumers at the remotest locations.

Photo Caption: (L-R)Mr. Sanjay Karwa, CEO, Techno Kart India Ltd receiving the Indian Power Brand 2016 award from Dr. Najma Akbarali Heptulla and Arindam Chaudhuri

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