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Via.com Launches Travel App for iOS Users

Via.com, Asia’s largest travel network, unveiled its iOS app with several exciting features like fare calendar, Express Checkout and real-time chat. Available for the iPhone and iPad on iOS7, the app features a clean yet visually pleasing interface that allows user to quickly hone in on the lowest airfares using intuitive filters, rapid sorting and fare calendar. These innovative features work in tandem with Via.com’s app-exclusive offers to create a seamless travel booking experience that also enables significant savings.

Speaking about the launch, Via.com’s CEO, Mr.Swaminathan Vedaranyam said “The Via iOS app is another step forward in our journey towards becoming a truly global travel network that spans multiple platforms. We will continue to incorporate new touch points to ensure our customers receive a superlative travel booking experience, irrespective of their preferred mode of interaction”.

The Via iOS app facilitates quick resolution of any booking related concerns by offering real-time chat option with Via help desk. Users can book flights using their credit cards, debit cards and net banking. The app also allows users to book flight tickets now and pay later in easy installments. The highlight of the Via iOS app is the fare calendar – a nifty tool that allows users to track the flight fare between any two destinations for a period of one year. This can be particularly useful for travellers who have decided on a destination but willing to wait for the lowest fare.

Via.com’s Android app, which was launched in February this year, garnered unanimously positive reviews and has been downloaded by more than 4,00,000 users around the globe. The Android app accounts for almost 40% of the transaction of Via.com and has resulted in a 140% spike in conversion rate.

About Via.com:

Via.com is Asia’s leading & most exciting travel platform in the Internet space. Its distribution strategy includes enabling sellers with an intuitive travel platform and giving customers a host of options including desktop access, a mobile friendly website and a mobile application to aid in research, search and transactions. Through its global network of over 75,000 independent resellers in the travel space, the company provides access to a broad array of travel products including air travel, train tickets, hotels, holiday packages, buses, car rentals and travel ancillary products and services at competitive prices. In addition to this, Via.com distributes products through more than 3,000 corporate relationships and also engages directly with consumers through its e-commerce platform.

Established in 2006 as flightraja.com, Via.com was incorporated in 2007 and has since disrupted the Indian travel space with its innovative offerings that became viral in other markets also.

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